New Defender, 2020

RBBailey

NAS-ROW Addict
Callsign: KF7KFZ
The LR3 was a big jump, but it does retain the general look. I always thought of it as if they had skipped a generation someplace. I always like the LR3, I ended up with a few of them on loan from the dealer during the first year of release, and although I did not like the rear end, the vehicle always felt good, and the styling has only grown on me since.

However, it isn't a Defender. It's the Discovery. The current Discovery is sad compared to the LR3. The current Discovery should be the replacement for the Freelander, the thing we see in the spy shots should be the replacement for the LR3, and we should be still waiting on the new Defender.
 
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FlyersFan76

Well-known member
Here y'all go, perfect for towing behind your new D.

Roxoroffroad.com
There is a dealer near Lancaster PA. Huge farm community so I guess naturally they carry the Roxor along side their tractors. Unless they were required to carry them. Probably had at least 5-10 sitting right out on the main road. Didn't have time to stop in as I was not driving and it was my first day I was allowed out of the house in almost a month.

 

FlyersFan76

Well-known member

IS ROXOR STREET LEGAL?
This is an off-road vehicle only, therefore it is NOT legal for use on any public street or highway. The ROXOR was designed and engineered to comply with off-highway vehicle standards such as those promulgated by ANSI/ROHVA (American National Standards Institute/Recreational Off-Highway Vehicle Association), the premier member organization charged with setting forth stringent safety rules for vehicles like our ROXOR Side-by-Side. The “off-road only” nature of ROXOR also keeps the price point well below those of street legal SUVs and 4x4s.

Plus, Jeep has filed a complaint with the U.S. International Trade Commission. I imagine it's an intellectual property complaint over "trade dress".
Jeep tried to sue Hummer when the H2 came out. The 7 slotted grill didn't seem to bother them for the 10 year prior when AM General was selling the Hummer. LOL. The judge through that case right out the window.
 

RBBailey

NAS-ROW Addict
Callsign: KF7KFZ
Evidently, Jeep knows that Land Rover is so inept at building a Land Rover, they're just going to do it for them.

...well, the owners will. The ones who wanted a new Defender, but had to wait so long they just decided to dress a Jeep to look the part.

 
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BarryO

Well-known member
Jeep tried to sue Hummer when the H2 came out. The 7 slotted grill didn't seem to bother them for the 10 year prior when AM General was selling the Hummer. LOL. The judge through that case right out the window.
Yea but the H2 looked nothing like a Jeep; not the case here, and Jeep won the first round in court. Still, they don't have an injunction which mean Mahindra can import and sell right now. Going to be difficult to put the cat back in the bag.
 

RBBailey

NAS-ROW Addict
Callsign: KF7KFZ
This is about as much detail as we've seen. Tdi going off road.

Also, notice what is on the back door of the four-door LWB.
 
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The Dro

Well-known member
haha Jimmie hates the design of the LR3/4. While it was designed around a minimalist style, at least the design cues have similar lines do the D1. When parked next to each other, you can see the evolution. My wife's LR3 @140k has been the family workhorse and a great ownership experience.

Here's why JLR went this route with the Defender:


They know at this point, they can't compete head to head with Jeep. Not on price point (lb for lb price) or on brand popularity. They've been gone for so long they're all but forgotten in the American mind. (I will say, we have one 94 NAS Defender on display in our JLR North Atlanta showroom and 70% of people that come in want to buy it...) That being said, they needed to find a different angle to attract ownership knowing that Jeep is and will kick their ass every which way when it comes to the Wrangler vs Defender debate and what you can get for your money.

The Rubicon Gladiator starts at $45k. That's an insane amount of truck for that money. Better priced, more capable and better features than a Toyota TRD Tacoma. They just can't compete. Maybe, if they had brought back the Defender 10 years ago and had a base to build off, then things would be different. Otherwise, moving up in the market is the only way to establish a foothold that Jeep dominates.
And Look at this one...

 
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FlyersFan76

Well-known member
Yea but the H2 looked nothing like a Jeep; not the case here, and Jeep won the first round in court. Still, they don't have an injunction which mean Mahindra can import and sell right now. Going to be difficult to put the cat back in the bag.
Jeep was suing because AM General/GM was using the 7 spotted grill. Jeep felt that customers would be confused. When there were only about 50 dealers in the country that only sold the original there probably wasn't much of an issue. Plus AM General and Jeep were closely related at one point.

There was a guy who worked at AM General who also owned a Jeep parts business in/around south bend (not Jeep Acres). GM's attorneys went to his shop and borrowed a bunch of Jeep grills from his shop and brought them to court and asked the Jeep attorneys to pick out which grill they had "borrowed" from. Wagoneer, Wrangler, Willy's, etc.

Camp fire story at a Hummer Club outing.
 

BDM

Member
Jeep is killing it. They're dialed in to the market they serve. I don't see Land Rover competing head to head, thus the new watered down Defender.
 

RBBailey

NAS-ROW Addict
Callsign: KF7KFZ
This is not a surprise, but a good confirmation, nonetheless:


I do wonder about that short RR that everyone called a Defender Mule early on. Seems like now that they have actual Defender prototypes out on the road in multiple parts of the globe, they'd just put that one to bed. Then there's the other RR going along with them.

LOL.... here's the correct link:


I'll leave the error up just for kicks. It was a link I had passed on to my Euro History students.
 

RBBailey

NAS-ROW Addict
Callsign: KF7KFZ
I’ve got a soft cover for a D90, they could let me know where to meet them. Would be happy to help b
 

RBBailey

NAS-ROW Addict
Callsign: KF7KFZ

blueboy

Well-known member
I hope this still has some camo panels on it, because this is pretty boring, if you ask me. Just as predicted, it's just a Discovery with a different name badge. I do like it, I just don't see the Defender in it. I was really hoping the bonnet would have some kind of.... distinctness. This is just... boring.


It's a Range Rover with a squared rear end. Why did it take them so long?
Interesting - after showing the pic to my wife she said Rangie front and Disco rear. No Defenderish.
 

RamblerRob

Well-known member
It's a got a bit of defenderishness around the midline. Alpine windows and a bit of shape or styling on the bonnet could have added some more visual cues. It's not terrible though. I'd consider it if I was buying a new car. It does remind me more of the LR4 than the defender
 

RBBailey

NAS-ROW Addict
Callsign: KF7KFZ
I think the front end/bonnet may be the most underdesigned thing I’ve ever seen. Nothing about it looks unique or Defenderish. It’s not a bad looking vehicle, but it is just...
 

rocky

Well-known member
I think the front end/bonnet may be the most underdesigned thing I’ve ever seen. Nothing about it looks unique or Defenderish. It’s not a bad looking vehicle, but it is just...
I hear you but some spy photos have shown a clear defender like clamshell rather than the RRC style claimshell. Plus the camo at the A pillar doesn't smoothly integrate with the rest of the camo on the bonnet/hood.

This is one of better videos 255/6-R20 tires.....
 

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